7 Ways to Experience Warmth This Holiday Sales Season

Feeling a little glum this holiday season? Many people do. Psychologists tell us that their client business really picks up around this time of year. Why is that? Are not the holidays designed to bring out the best in people? Do they really? Many people are lonely, even in a crowd, feeling isolated and apart from caring family and friends. Quite possibly, they feel that no one really cares or even cares enough to listen.

While these issues may vary as far and wide as the individuals in question, there is a common thread among all of us. That thread is purpose . In his huge best-seller, A Purpose Driven Life , Rick Warren outlines the case for purpose and answers the question "What on Earth am I here for?" Purpose make all of the difference and can supersede any circumstances as long as we do not allow ourselves to wallow in self-pity or selfishness.

Many salespeople experience a flood of negative emotions during the holidays. retailers notice both an increase in hostility and a decrease in patience and manners among customers. Field salespeople, often already excluded from their co-workers, often experience a discouraging slowdown in business and the customer's desire to put off purchasing decisions until after the first of the new year. Furthermore, these salespeople often are on the front lines of poor human behavior, sometimes falling victim to the wrath of an angry customer.

I submit to you that this Christmas season can be different and wonderful for you. You can make a real difference in your own life and affect countless others in the process. How? Simply do something positive for another human being without any expectation of payback or benefit to yourself. Start with the following:

1. Give of yourself.

2. Be a friend.

3. Lend an ear.

4. Provide a shoulder.

5. Pick someone else up.

6. Offer encouragement.

7. Smile

Did you note that none of these were financial or involved material things in any way? The truly important things in life seldom are. Remember, what comes around, goes around. We do reap what we sow.

So today, help out at your local soup kitchen, Salvation Army or faith-based facility. Invite a college student or military person with now to go over to your home for Christmas dinner. Look for opportunities to provide little services for others, often going unnoticed. In so doing, you will warm up and discover joy and purpose, leading to fulfillment and happiness this Holiday Season.

Try these seven activities and see for yourself. When January, 2008 arrives, you will be more than ready, emotionally charged, changed and expectant of a banner year.

Diamond Earrings and Other Fine Jewelry

Diamond rings are the most common form of diamond jewelry, but diamond earrings, bracelets and necklaces are also quite popular. In fact, diamond jewelry has been around since the days of the Roman Empire, although it took almost 1500 years before diamond jewelers had figured out how to cut diamonds into attractive shapes that displayed their "fire," or shine and brilliance. Diamond earrings are but one way that people adorn themselves with this mystical, precious gem.

A Fascinating History

Chances are that the first diamond jewelry was from India. The tremendous geologic forces required to form diamonds exists mainly in regions of the world where one tectonic plate slams into another; the Himalayas, where the Indian subcontinent plows into Central Asia, is one such place. Loose diamonds from deep underneath these mountains have been known to appear in the rivers that flow south and westward from the Himalayas: the Ganges, the Brahmaputra and the Irriwaddy have all been sources of these rough, octagonal crystals.

Before diamond jewelers had learned the art of precision cutting, diamond earrings were not particularly beautiful; rough and dull-looking, they were nonetheless prized for their hardness.

One early example of diamond jewelry in the West was actually a crown made for a Hungarian princess well over 1000 years ago. One of the first diamond wedding ring was the one given to Marie of Burgundy on the occasion of her wedding to Archduke Maximilian I of Austria in 1477. It was not until over fifty years later however during the reign of Henry VIII of England that diamond cutting had reached a level that was suitable for jewelry such as diamond earrings.

Dull and Lifeless

If you had been buying diamonds back then, you'd have been disappointed; those early cuts did not show the kind of brilliance that we see in fine diamond jewelry today. It was not until the 1800s that art of diamond cutting had reached a level of refinement that allowed the gem's real beauty to shine through the way it does in contemporary diamond jewelry.

Fiery and Brilliant

Today, there are many different cuts to choose from when buying diamonds . Round cuts and square cuts both have characteristics in their favor, but a reliably new cut, called the "princess," has been gaining in popularity over the past thirty years or so. This particular cut combines the best features of round and square cuts, and causes the least wastage of all cutting methods – so the gem retains much more of its original weight. All three cuts however will make for highly attractive and valuable diamond earrings .

Personal Brand Marketing – Brand Buzz 101

I understand the importance of visibility. As a small business owner, being "known" can be the difference between a steady flow of revenue or closing your doors. Yet, being visible is not enough. Being remembered is most important and means you occupy some prime real estate in the mind of someone. Garnering "share of mind" means that you somewhere along the way that they sampled your character and competency and you became memorable.

Marketing, by definition, is creating an exchange environment. For an individual, that could mean breaking a referral, speaking positively on your behalf, a promotion or an introduction. Branding, by definition, is an emotion or image tied to a product. YOU are the product. Even in businesses, people are the brand and define the company, more than any mission mission statement hanging in the lobby. So, how does an individual create "buzz" for their brand for visibility and more importantly to be remembered so that they can develop credibility?

1. Know what makes you unique.

Whether you're job hunting or wanting a position on board of director's, you need to confidently know what value you bring to the table.

2. Get really good at communicating what makes you valuable.

Ninety-three percent of communication is tone and body language. Spend time on the words so that what you say and how you communicate are congruent with your value. Yet, know that communication includes your image, the way you present yourself, your workspace, your phone skills and even your lunch meeting etiquette. They must all be congruent with what makes you valuable. Any discrepancies will jeopardize your credibility and could produce negative word of mouth which is a problem that I will address in future articles.

3. Manage that communication.

If you're creating "buzz" around your brand, it will require you to proactively manage the communication. For example, if you're new to a company or a position you will need to build a credibility wall. Yes, a physical wall if possible. It showcases every plaque, certificate, service honor, licensing, certification and degree you've received. This wall is your visual third party testimonial on the character and competency of your brand. Since that wall can not travel with you, make sure that anytime you're honored for volunteer service or recognized for a contribution that a copy of the "thank you" letter, note or card be placed into you personnel file.

Even if you're on your own, these "proof of credibility" tools will take you far. As the vice president of a business concern in college, I invited speakers to speak to our fraternity for professional development. I asked each of them to write a letter for me about their experience working with me so that I could include that in my personal portfolio. Many of these speakers went on to become regional directors, chief operation officers, chief financial officers, company presidents and further that my portfolio has become quite valuable. Actively "buzz" your brand! Doing that will develop credibility; credibility will lead to influence; and influence with lead to leadership.

Everything You Need To Know About Shared And Reseller Hosting

Shared hosting or virtual hosting is when multiple websites share the same server. The advantage of using a shared hosting service is that it is highly cost effective. Dedicated hosting plans where only one website is hosted on a server are highly expensive.

A shared hosting server will have hundreds of websites on it. The arrangement still works out fine and all the websites get the resources they need because most websites do not attract a large number of visitors.

Who can use it?

Well, shared hosting is more than enough to meet the needs of most websites. It is ideal for personal websites and small or medium sized online businesses. It may not be the right option if you run a large e-commerce website that attracts millions of visitors every week.

How it works?

Shared hosting works on the basic assumption that most websites would not use a large portion of the disk space and bandwidth allotted to them. Most shared hosting providers will give you more disk space and data transfer than you will ever use. If all the websites on the server used their quota, shared hosting won’t work. In reality, however, few sites manage to exceed their quota. Most of them don’t even use even 10% of that. As a result of this the service provider will have lots of free space available on the server.

The only real problem with shared hosting arises when a hosting service provider decides to oversell. If the service provider allows thousands of sites to be on the same server, all the sites will be slow because they will be constantly fighting with one another for memory and bandwidth. Fortunately, most web hosts are sensible enough to prevent such a situation from happening in the first place.

Reseller web hosting

Reseller hosting is a type of web hosting which allows an account owner to resell the hard disk space and bandwidth he has purchased to third parties.

The reseller purchases huge amounts of hard drive space and bandwidth from a large web hosting provider and then sells them to customers, usually for a profit. Some resellers rent a dedicated server from a web host. Others simply resell shared hosting services. Most resellers are web design firms or web developers. Most web hosts allow resellers to create their own service plans and pricing structures. Some even offer customized control panels and servers.

You can be a reseller even if you are not an expert on the technical aspects of web hosting. Most resellers simply forward software, hardware and connectivity problems to the data center. However, they have to deal with other problems that their customers might experience.

Reseller hosting is suitable for small blogs and online businesses. Websites that receive high volumes of traffic shouldn’t opt for a reseller plan, simply because a reseller cannot give you more disk space or data transfer than what he has purchased. And because they host numerous websites, they will be forced to turn your site off if it consumes more resources than they can afford.